It may be cheaper to use an interested employee with a camera to capture video content, but Corporate Video Services in Lexington KY are worth the price. Below are five strategies the editors and videographers specifically use to make video content go from acceptable to fantastic.
Volume Editing
If the volume is bad in the video captured in a camera phone, that may be the end of it. First String Media Productions can actually manipulate the volume of the audio. The editors output just the audio track, and they mix it so words can be heard more clearly. They can even isolate vocal tracks to make the chatter of people behind the camera a little quieter, and the words of the bride and groom more pronounced.
Transitions
Editors also add appropriate transitions to divide one event from another. The trick helps tell an overarching narrative story. Some may use title cards. Others use words over the video, or just transition nicely with a musical change or color change. The transitions also create spacing, which accentuates the flow and makes the video cohesive. Click here to know more.
Filters and Colors
Speaking of colors, the picture quality can have filters. Filters accomplish a number of things, but the main idea is to accentuate certain aspects of the video. Color filters are used in Hollywood films to create a certain ambiance with the video. A common one is a light brown color filter to add a classic or nostalgia energy to the video. Blue is the most common color because it exaggerated certain colors and washed the video over with a sense of calm. The color is also very appealing to the eye.
There is a practical benefit for color filters. For example, the sun may be drowning out the faces of people in the crowd. The editor may add a blue filter to help minimize the effects of the sun. Comparably, they can use a red filter to draw out more colors in the sunlight.
The above tricks with Corporate Video Services in Lexington KY are a lot more adaptable and flexible than an employee with a handy camera. The cost is worth it. The event only happens once, and it should be captured and packaged right.
