Getting into the custom t-shirt business is relatively easy. It doesn’t cost much to start up and you can work your early days as a company out of your garage or basement. If you’re so inclined, you can even do most of your selling online. Of course, in order to be successful in this business, you have to have a gorgeous shirt design to sell, as well as few other considerations. Here are several tips to get you started:.
1. Brainstorm the Concept and Each Step
The first thing you need to do before even starting any designs is to get a firm grasp of the step-by-step process you’ll undertake from start to finish. Getting these technical details out of the way has a strong impact on your design. This will determine the complexity that your design can take, and even the colors you’ll use.
2. Never Rush Your Work
Don’t be too quick to sell your work. It helps to test your designs first and assess if they are saleable. Before you start printing, sketch out your designs and review them with your friends. Get a feel for the receptiveness. If you can, post your design on a Facebook Fan Page to allow others to vote on the concept. This is also part of the essential business step of getting to know your market. This will save you a lot of time and money and will even save you on equipment.
3. Simple Does Not Necessarily Mean Ugly
Complex, highly colorful and creative designs are certainly eye-catching, but they also cost quite a bit in terms of ink. If you’re just starting out, that might not be the best option. Besides, simple designs don’t necessarily mean that they’re not creative. It’s all about balancing economics with artistry. Simple can still be creative and classy.
4. Create Sharp Contrasts in Color
Take a look at your design and compare it against the color of the shirt you’re printing. It might be a gorgeous design that you’ve cooked up, but if it melts into the colors of the shirt and remains unseen, what’s the point? Don’t get overly ambitious with your shirt design and do think about how they work together with the canvas.
5. Make a Statement
A lot of the most popular shirt designs succeed because they’re either funny, are from a brand name, or represent a sentiment close to the wearer’s heart. Unless your brand is one that is well known, it’s best to go for a shirt design that resonates strongly with your target market. For more information you can visit Business Name.
